Experiential Sports Marketing

Sports fans are anything but passive. They’re looking for the adrenaline rush of seeing their favorite athletes go head-to-head with the competition. They want to do more than just watch the action, they want to inject a bit of the excitement into their lives. They wear their favorite teams’ uniforms, obsess over stats, and catch every matchup and event they can. This means traditional forms of marketing are less likely to resonate with these consumers. A traditional billboard can’t compare to the emotional high they get from the action on the field. Experiential sports marketing, on the other hand, matches the dynamism and energy of athletic competition in ways traditional methods just can’t. CGS Premier gives you the capabilities needed to meet fans where they are with memorable experiences that promote your brand.

As a leading provider of experiential marketing vehicles, CGS Premier can design and fabricate a truck, trailer, container or other types of unit that can be almost anything you want it to be to represent your brand. From a pop-up showroom for athletic footwear to a rolling museum to a sports bar on wheels, we can create a mobile space for experiential marketing so you can take your brand on the road and connect with sports fans of all types.

ENGINEERED FOR FAN ENGAGEMENT

Scalable and Innovative solutions

DROP TRAILERS

Built for Game Day Impact

EVENT ELEMENTS

From Sidelines to Center Stage

LARGE SCALE TRAILERS

https://test.cgspremier.com/large-trailers/

Building Engaging and Interactive Spaces

At CGS Premier, our goal is to build experiences that your audience will continue to talk about with friends and on social media long after they get home from a sports event. The power of experiential sports marketing is in its ability to translate the energy and passion inherent in the fandom into an engaging brand activation. The key to this is creating relevant experiences that tie into what people love about sports. What’s truly exciting about this is there’s practically no limit to what can be done besides the level of creativity brought to the project. Here are just a few examples of experiential marketing experiences that CGS Premier can bring to life for your brand and enhance the fan experience:

Pop-Up Retail Shops: We have the experience and know-how to convert a vehicle into a fully branded retail space where fans can shop for gear from their favorite team, the latest kicks from a major athletic footwear brand, or anything else. We can outfit a trailer of container with everything needed for a seamless shopping experience that enhances brand loyalty.
Food Trucks: Sports fans work up a powerful appetite rooting for their athletic heroes, and your brand can take advantage of that with our help. Whether you want to give fans a quick and convenient way to order from your menu or pass out free samples of a new offering, we can deliver a branded food truck that will turn heads and enhance the overall experience for your audience.
Showrooms: A sporting event can be the perfect place to show off your newest products. From footwear to athletic equipment to mobile phones, we can build a rolling showroom that puts your products in their best light and makes an impression on your potential customers.
Lounges: Providing fans with a comfortable oasis at a crowded sports venue is one way you can build brand equity and enhance loyalty. We can outfit a trailer or container with furniture, multimedia and anything else you need to create a vibe that fans can enjoy as they get to know more about you and what you have to offer. Whether you want a space for fans to get off their feet for a little while or an impromptu backyard for playing bags, we can help you realize your vision.
Tech Demo Spaces: Show off the latest technology even while you’re on the road with one of our custom-fabricated vehicles serving as your mobile demo space. We’ll set you up with everything you need to let customers test out video games, smartphones and more.
Museums and Educational Spaces: Fans have a powerful emotional connection to their favorite teams and athletes. Transforming a vehicle into a mobile museum filled with historical memorabilia or an interactive display about team history is one way to harness that connection and the good feelings that come from it by creating an immersive experience.

Why Working With CGS Premier is a Winning Game Plan

When it comes to creating a unique and attention-grabbing experiential marketing deployment specifically engineered to appeal to sports fans, CGS Premier is your most valuable player. We have a skilled and dedicated team of designers and fabricators ready to bring your ideas to life.

We work hard to make sure your experiential marketing vehicles include absolutely everything you need to make the biggest possible impact on your audience. From exteriors branded with your logos and color schemes to fully decked-out interiors, we want your vehicle to be as good or better than you envision it. We also have the know-how to provide you with the latest and most eye-popping technology available today. Our environments can include multimedia as well as interactive touchscreen displays, AR/VR setups and more.

Unlike a lot of others in the industry, we don’t just provide you with the choice of a few basic templates and slap your branding on one. We take the time to understand your needs and design a fully customized vehicle that fits them as closely as possible. Throughout the entire process, you’ll have a single point of contact you can turn to at any time for more information or answer your questions. We strive to be a complete turnkey partner, offering you help through the entire process from the initial ideation all the way through the final deployment of your vehicle.

Get in Touch With Us Today and Create a Winning Team

With more than 25 years of experience, we have the veteran leadership needed to create the most compelling and engaging experience for your audiences. Whatever the venue or campaign calls for, you can trust our experienced and talented professionals to come up with the game-winning play. If you’d like to learn more about our expertise in creating attention-getting environments for mobile marketing tours aimed at sports fans, reach out and start the conversation with our team today.

Start Your Project With CGS Premier

Call or email us today to get your show on the road! Have a specific project in mind? Great! Want to speak with CGS Premier about options for your project? Making your concept a reality is what we do best.